The pro-lifers want to spend $4 million on a Super Bowl ad. What would possess anyone to waste that sort of money on an advertisement that will be tuned out by 99.99% of the viewership? Considering that such ads have not been approved by the networks or the NFL in the past, I sense that much of this story is an attempt to get some free publicity for the forced childbirth lobby.
But, for the sake of argument, let’s assume that the ad does air. And let us further assume that the true goal of the pro-lifers is reduction of abortions (this is debatable; and I say that as someone with deep experience in the pro-life community). Is this money well spent? In other words, will anyone considering an abortion not have one due to this ad? I would say that is very unlikely. But imagine if we used that $4 million to promote better access to birth control, or provide comprehensive sex education. In other words, why not spend the money on programs that will actually reduce the number of unwanted pregnancies in the first place?
I will tell you why. Because most of the pro-life community are religious zealots who not only oppose abortion, but also oppose birth control and sex education. And there is more than a little bit of a desire to “punish those dirty little sluts.” To the pro-life community, the fetus is nothing more than a fetish or idol. It’s tempting to say that their concern for life begins at conception and ends when the baby passes through the birth canal, but they do not even care about prenatal care for the fetus or its mother. You won’t see them lobbying for adequate children’s health care or increasing aid to poor families with children, either.
And beyond the lack of efficacy is an even bigger question about priorities. Why spend $4 million to air a 30 second ad about abortion when there are tens of thousands of children going hungry each day? Or when many of those same children do not have a bed to call their own?
It’s because the Religious Right is obsessed with sex. Never mind that the Bible speaks far more often about alleviating poverty and taking care of the needy than it ever does about human sexuality. Why bother helping to feed the hungry when you can rail against some gay people who want to get married? Why try to alleviate homelessness when there are women who want an abortion?
Nothing makes me more angry than these religious assholes. They are exploiting people’s faith for monetary gain. It’s all a fucking scheme. Many, if not most, of the leaders probably care very little about gays or abortion. What they do care about, though, is the amount of money that will come rolling in every time they attack the “sinners.” I hope that there is a special place in hell for these hucksters and their flocks.